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BSc (Hons) Sports Management (Golf)

  • UCAS Code:
  • Institution:
  • Delivery:
    Sandwich (Thick) out of college.

90% of our graduates are in work/further study within 6 months of completing this degree with 95% in managerial/professional roles.

This course focuses on golf club management and is strongly underpinned by fundamental management and business concepts. It’s been designed to give you an excellent insight into the golfing industry and we’ve consulted extensively with many industry bodies, including the PGA, the English Golf Union and the CMAE, among others.

The golfing sector is highly competitive, with employers looking for a blend of practical experience and academic knowledge that this course provides. As well as examining sports management in relation to golf, you’ll also cover wider sporting and business issues.

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

Key information

Next start date:

September 2017, September 2018


Bournemouth University, Talbot Campus


4 years including a minimum 30-week work placement


Club Managers Association of Europe

Relevant subjects:

Sports Management, Sports Studies, Business Studies, Physical Education

Entry requirements:

For 2017 entry (we will use the new UCAS tariff): 104 to 120 tariff points, including 2 A-Levels or equivalent qualifications. BTEC Extended Diploma: DMM. For more information check out our 2017 entry requirements page.

International entry requirements:

If English is not your first language you'll need IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent. For more information check out our international entry requirements page.

Course details

On this course you will usually be taught by a range of staff with relevant expertise and knowledge appropriate to the content of the unit. This will include senior academic staff, qualified professional practitioners, demonstrators, technicians and research students. You will also benefit from regular guest lectures from industry.

Year 1

In your first year, you'll study a variety of subjects to help you understand the wider sporting context.

Core units

  • Financial Reporting for Sport: An introduction to the techniques used for recording and reporting on financial information in a small business, sports club or society. You'll develop problem-solving, numeric and analytical skills.
  • Operations Management: The practical management of sports facilities, covering operational ideas about sports management. You'll investigate the development of sports management as a profession and look at current legislation and practice. You'll be introduced to the importance of planning and resourcing in a sports management role.
  • Golf Club Management: Learn about the golf industry, the golf club, the course and how it's managed. Everything you learn in this unit will be developed further in the Contemporary Golf Industry unit in Year Two, and in the individual topics you choose to focus on in your Dissertation in Year Four.
  • Research Skills: Gain the academic skills you'll need in higher education. You'll learn about how to find and use academic literature and the best ways of submitting your work.
  • Social Perspectives in Sport: Learn about social issues in sport, including how sociological theories can be applied to sports. You'll develop skills to help you place your own sporting experiences in a sociological setting.
  • Sport Marketing: You'll be taught about the links between a strategic approach to marketing in a dynamic and complex service industry, the relevance of marketing planning for a sports organisation and how to use marketing tactics. You'll develop intellectual skills that are subject specific and transferable.

Year 2

In your second year, you'll develop more subject-specific knowledge and the skills you'll need to work effectively during your industrial work placement in Year Three.

Core units

  • Research Methods: How research is important for understanding sport. You'll gain skills for collecting, analysing and presenting data. You'll learn about research ethics, and appreciate the diverse nature of research activity in sport contexts.
  • Events Management for Sport: You'll learn about different event management theories and how to practice them, whilst developing a positive attitude to risk-taking and entrepreneurship through creative and innovative thinking. The unit draws on other disciplines, including finance, marketing and resource management.
  • Financial Appraisal for Sport: Gain the skills you'll need to effectively plan, monitor and control finances in the sport sector. You'll develop short and medium-term strategic decision making defined by financial criteria, along with problem-solving, numeric and analytical skills.
  • Personal & Professional Development in Sport: You'll be taught about the relationships between personnel and human resource management in the management of people in sport organisations. You'll learn about the range of personnel and human resources practices in sport organisations, and the legal frameworks which govern the management of people in sport organisations.
  • The Contemporary Golf Industry: Develop your understanding of modern golf management. You'll analyse the latest developments in golf and consider how national and international economic, social and political developments have affected golf.
  • Consumer Cultures for Sport: Consumer cultures, consumption practices and consumer theories in the spot industry. You'll get opportunities to analyse the processes that influence human behaviour and modern issues in consumption, culture and society.

Year 3

  • Placement: A (minimum) 30-week supervised work placement in the UK or overseas which gives you the opportunity to turn theory into practice in a business environment. Our Sport and Physical Activity Research Centre has excellent links with sporting organisations and national governing bodies in both the UK and Australia, along with organisations in Spain and on the Algarve. In the UK, you could complete your placement at golf clubs, local and regional golfing organisations, national golf bodies, golf retail outlets and tourism and manufacturing companies.

Year 4

in your final year, you'll get the opportunity to merge your academic and industrial skills and choose a unit that reflects your interest.

Core units

  • Dissertation: A piece of independent work that involves collecting, interpreting and analysing data. You'll share your key findings through a sustained and balanced argument. The dissertation will develop your analytical and problem solving skills. You'll develop a critical attitude to research methods, and the ethical issues associated with researching.
  • Consultancy Project: Gain skills in researching a business problem, identifying solutions and making proposals that satisfy a corporate client’s needs and circumstances.
  • Strategic Sport Management: Learn how to manage a service-based organisation in a dynamic environment. You'll develop intellectual skills that are subject-specific and transferable.

Option onits (choose two)

  • Critical Notational Analysis in Sport: Learn how to apply notational analysis techniques within the coaching field and also how to write appropriate research papers to further the knowledge of performance analysis in the field of sport.
  • Managing Performance Coaching: Study the elite athlete and the performance environment. You'll learn to effectively identify and manage lifestyle, performance and training issues in the performance environment.
  • Marketing & Corporate Communications: Learn how to identify and manage marketing communications issues in business environments, with an emphasis on service sector issues.
  • Professionalism & Leadership: Improve your professionalism through personal reflection, group feedback and experiential learning. Analyse your leadership and management skills in situations you might encounter, and identify opportunities in large companies and training schemes.
  • Performance Analysis in Coaching: Performance analysis in sports coaching and performance sport. You'll learn how to apply various analysis techniques for performers and coaches and the ability to give appropriate feedback from your findings.
  • Small Business Management: Learn about the role of small businesses in the economy, along with their aims, strengths and weaknesses. You'll develop enterprise awareness and an entrepreneurial mindset, which will help you assess business opportunities.
  • Sport, Physical Education & Pedagogy: Learn about the skills necessary for teaching and studying physical education. You'll look at key meanings of teaching and pedagogy, and the relationship between theory and practice of teaching young people.
  • Sport Tourism: Develop your understanding of sport tourism and demands for it. You'll explore supply structures and the impacts and responses of sport and tourism providers.
  • Critical Sport Development: Theoretical approaches to sport development and how this relates to sport development practice. You'll be encouraged to critically analyse and challenge notions of sport development.
  • Digital Marketing: This unit will provide you with practical and theoretical knowledge for using and evaluating digital marketing. You'll develop a sound understanding of digital marketing principles.
  • Financial Management: An opportunity to study financial management, building on your earlier studies in finance and accounting. You'll develop an appreciation for how organisations make financial decisions within the context of corporate strategy, and an understanding of financial management roles in organisations.
  • Hospitality Management: The hospitality industry meets the needs and expectations of businesses and leisure users through a range of service providers. This unit will develop your understanding of the hospitality industry in economic and operational terms, and you'll learn about vital features for the day-to-day management of hospitality units.
  • Sport & the Law: Explore and analyse sport in a legal context. You'll be able to look at how the law can affect the way sports and sporting events are devised and managed. You'll analyse key areas of the English Legal System and how European and International Law influences sports.
  • Sport, Leisure & Politics: Learn about modern meanings and understandings of how sport and politics are linked within wider political and leisure industries. It explores political contexts to make sense of sport as a representational human activity loaded with sensitive values and an alternative environment for interaction.
  • Sports Marketing: The sports sector is a significant part of international, national and local business. This unit will develop your understanding of this sector in economic and operational terms, and you'll learn about vital features for the day-to-day management of sport.

Please note that option units require minimum numbers in order to run and may only be available on a semester by semester basis. They may also change from year to year.

Scheduled learning and teaching activities

The emphasis of this course is in guided independent learning, which helps you develop into a self-motivated learner. When not attending lectures and seminars, you will be expected to read around the subject. Your typical week’s activities will include reading books and journal articles, working on group projects, preparing presentations, conducting library research and writing your assignments. The hours below give an indication of how you can expect to spend your time during each year of this course.

Year 1 – 22% of your time will be spent in timetabled learning & teaching activities

  • Learning and teaching: 259 hours 
  • Independent learning: 941 hours
  • Non-assessed learning and teaching: 42 hours

Year 2 – 20% of your time will be spent in timetabled learning & teaching activities

  • Learning and teaching: 234 hours 
  • Independent learning: 966 hours
  • Non-assessed learning and teaching: 4 hours

Year 3 (placement year)

Year 4 - 15% of your time will be spent in timetabled learning & teaching activities

  • Learning and teaching: 181 hours 
  • Independent learning: 1019 hours
  • Non-assessed learning and teaching: 5 hours

56% of the course is assessed by coursework

  • Year 1: 55%
  • Year 2: 75%
  • Year 3: 0% (placement year)
  • Year 4: 93%

Throughout the course you will be assessed by coursework culminating in your final year research project, but you will also undertake group work and written exams.

Programme specification

Programme specifications provide definitive records of the University's taught degrees in line with Quality Assurance Agency requirements. Every taught course leading to a BU Award has a programme specification which describes its aims, structure, content and learning outcomes, plus the teaching, learning and assessment methods used.

Download the programme specification for BSc (Hons) Sports Management (Golf).

Whilst every effort is made to ensure the accuracy of the programme specification, the information is liable to change to take advantage of exciting new approaches to teaching and learning as well as developments in industry. If you have been unable to locate the programme specification for the course you are interested in, it will be available as soon as the latest version is ready. Alternatively please contact us for assistance.

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

Placement opportunities

At BU, we recognise that placements are extremely valuable and can give you a head start when it comes to your future career, therefore we now offer every new student the opportunity to undertake an industrial placement as part of their course. You can also choose to undertake your placement abroad, giving you the opportunity to develop yourself personally, academically, and professionally and gain skills to help you stand out in the job market. Possible overseas locations for the placement include Europe, notably Spain, Portugal, France and Germany, plus Australia and North America.

We have a number of excellent placement links with sporting organisations, health and fitness clubs and national governing bodies in both the UK and abroad, such as Sport England, UK Sport, David Lloyd, Fitness First, Holmes Place, Southampton FC, Fulham FC and the Australian Institute of Sport. Links also exist with a number of European sporting organisations and their counterparts in North America.

The Faculty has dedicated placements advisers, whose job it is to assist students in getting the most out of their period in industry. It is a very important decision to select the placement that is relevant to your studies and your individual career aspirations.

Our students perform very well on placement and a number of firms return to us year-on-year to source BU placement students. They work in roles such as Golf Operations Assistant, Marketing Assistant, Sales, Service & Marketing Officer, Team Leader and Golf Trainee.

Our students have previously worked for:

  • Parkstone Golf Club
  • Wentworth Golf Club
  • Bishops Gate Golf Academy
  • Surrey Downs Golf Club
  • Queenwood Golf Club
  • Fairmont St Andrews
  • Frenchman's Creek Beach & Country Club
  • The Grove
  • The Manor House and Ashbury Hotel.

Why not read about some of our students’ experiences?

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

Your application

Background and experience

For this course we are looking for applicants who:

  • Show a genuine interest in the Golf Industry
  • Show signs of developing into well rounded leaders and team players
  • Want to learn about the management issues surrounding the Golf Industry
  • Have a passion for working with people in order to bring the best out of them
  • Are looking to develop themselves as people.

Students on this course will typically have a golfing background and experience of either the sports or business industries along with a proven ability to work creatively, in groups and individually. We look for creative and innovative thinkers who are familiar with current practices within the golf industry. We would encourage applicants who are interested in new ideas, can express themselves well in writing, work well in groups and can demonstrate a wide range of sport related interests.

Selection methods

We’ll be selecting the candidates for this course by looking at their UCAS applications; there are no interviews or selection activities needed. For that reason, make sure your application really stands out from the crowd, and leave us in no doubt as to why you should be joining BU. You can find some handy hints about filling in your UCAS form on our how to apply webpages.

Our offer making process

Our offer making will typically be based on your three main graded qualifications, including any required subjects. Additional study may be valuable for breadth of study, and we will look at a range of qualifications and subjects, including the Extended Project Qualification and General Studies, although these may not be part of our offer.

If you do not meet the criteria of your original offer, we may still offer you a place. We will review your whole application and consider all academic qualifications (including those not in the offer) and the rest of the application to see if you have the academic potential to succeed on the course. If we feel the answer is yes, we will still confirm your place.

How we'll assess your application

We look at individual applications and make a tailored offer based on your potential to succeed on the course considering a range of factors, including your academic achievements, work and other experience, predicted grades, reference and personal statement, and in some cases, your performance at an interview/selection test.

If you meet one or more of our contextual data indicators for educational disadvantage (such as being in care, living in a low participation neighbourhood or in an area with less advantaged socio-economic characteristics), your offer could be between 6-20 points below the published tariff.

Unconditional offer scheme

Our Unconditional Offer Scheme seeks to reward exceptional applicants who are predicted to achieve top academic results. The scheme is offered to applicants on all courses who are predicted AAA at A-level/triple Distinction in BTEC Extended Diploma, or above, or equivalent, subject to any course selection measures and meeting other entry criteria (i.e. required qualifications). What’s more we’ll recognise your achievement if you meet these grades with an Academic Excellence Scholarship from £1,500 when you arrive*.

We believe that unconditional offers will reduce pressure on applicants who will continue to strive to achieve the best grades possible. Excellent grades will become a part of applicants’ CVs and are also required for BU’s scholarships. International qualifications are considered in the scheme; however applicants must satisfy the English language requirements. *Our scholarships are subject to terms, conditions and eligibility criteria, detailed on our scholarships pages.

2017 entry requirements

The new UCAS Tariff will be used for September 2017 entry.

The entry requirements for this course are 104 to 120 tariff points, including 2 A-Levels or equivalent qualifications. BTEC Extended Diploma: DMM

UCAS have created a helpful calculator so you can calculate points to use for courses starting from September 2017 onwards.

GCSEs: This course requires a minimum of 4 GCSEs grades A* - C (or grade 4 or above in the newly reformed GCSE grading) including a Science or Physical Education, English and Maths or equivalent qualifications.

Numeracy and literacy: We need to be sure that you can express yourself in written English and have basic numeracy skills. We look at Level 2 of the National Qualifications Framework, which includes GCSEs, iGCSEs, Key Skills and Functional Skills Level 2. If you do not have formal qualifications to this level or have alternatives, we may still be able to consider your application – please contact the askBU Enquiry Service to find out more.

Other qualifications: We have outlined below other qualifications that we consider for this course. If you are studying a qualification that is not listed, please contact the askBU Enquiry Service – it may be that we can still consider it.

Access courses: BU welcomes Access to HE Diploma applicants. This course requires applicants to Pass the Access to HE Diploma (with 60 Credits - at least 45 at level 3, remainder at level 2 or equivalent). Any combination of grades to meet the overall tariff is acceptable.

BTEC qualifications:

  • Extended Diploma: This course requires Distinction, Merit, Merit
  • Diploma: This course requires Distinction, Merit in addition to an A-Level Grade C to achieve the overall tariff.
  • 90-credit Diploma: The 90-credit Diploma will be accepted as part of your overall tariff but it must be accompanied by A-Levels or equivalent qualifications.
  • Subsidiary Diploma: This course requires a Distinction in addition to two A-Levels in relevant subjects to achieve the overall tariff.

A combination of BTEC qualifications to meet the overall course tariff is also acceptable.

Cambridge Pre-U Diploma: We welcome applicants studying the Cambridge Pre-U Diploma or a combination of Pre-U subjects and A-levels.

European Baccalaureate: Applicants are required to achieve a minimum score of 71 - 75% overall.

International Baccalaureate (Diploma): The IB Diploma is welcomed as part of the International Baccalaureate (IB). This course requires 28-31 points including 5 points from each of the 3 Higher Level subjects

Scottish qualifications: Scottish Advanced Highers, Scottish Highers and other Scottish qualifications are all welcomed providing that your results meet the overall course tariff.

Welsh Baccalaureate Advanced Diploma: The Welsh Baccalaureate Advanced Diploma is welcomed alongside A-Levels or equivalent, to meet the overall course tariff.

OCR Level 3 Cambridge Technical Qualification: The OCR Extended Diploma or a combination of one Diploma + one Introductory Diploma is acceptable for entry to this course.

Extended Diploma: This course requires Distinction, Merit, Merit.

Other combinations of OCR Level 3 Cambridge Technical qualifications to meet the overall course tariff may be acceptable.

Extended Project Qualification: The grade achieved for the Extended Project may be taken into account when considering whether or not to accept a candidate who has marginally failed to meet the conditions of their offer.

Deferred entry: We are happy to consider applicants for deferred entry.

International entry requirements

If English is not your first language, you will need to provide evidence that you can understand English to a satisfactory level. English language requirements for this course are normally:

  • IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

View further information about our English language requirements.

If you do not meet the English language requirement for your degree then why not join our Pre-Sessional English course. Successful completion of our Pre-Sessional English course will meet your English language requirement, without the need to re-take IELTS.

Academic entry requirements

You can find details of the international qualifications we accept, and what level of study they apply to, on our entry requirements for non-UK students' page.

We offer a number of preparatory programmes through the Bournemouth University International College. These courses offer you progression from High School in your home country to a Bachelor’s degree at BU.


Golf is an incredibly popular sport all over the world and this degree will give you the chance to enter this growing and exciting sector at a management level either in the UK or abroad. This course teaches you general management skills, while always relating these back to the golf industry. You'll be in an excellent position to find work in golf clubs, local authorities, sports complexes, health/leisure clubs, sports-related retailing and sports event management companies, among others.

Within six months of graduating, 90% of our students are in work or further study, earning an average salary of £24,000 a year employed by organisations such as Colt Mackenzie Mcnaire, Golf at Harrods, Kings Lynn Golf Club, Stoke Park Country Club Spa and Hotel, The Belfry and Among the roles you can apply for are:

  • Assistant golf operations manager
  • Brand manager
  • Events logistics manager
  • Greenkeeper
  • Operations manager.

This course is professionally recognised by the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA), and on completion of your degree you will be awarded at least a level 3 certificate of professional practice from the organisation. This will make you stand out to potential employers in this competitive sector.

Industries worked in

  • Golf
  • Sports
  • Leisure
  • Retail
  • Events.

Further study

Once you have completed an undergraduate Honours degree, you can further develop your education by studying for a postgraduate degree. Please visit our postgraduate section for further details about our range of Master's degrees.

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

No hidden extras

Course specific material(s) included in your tuition fee:

  • Sports clothing

As a student at BU we will provide many things to support you and there will also be additional costs you may encounter whilst studying at BU. The information below will help you understand our provision and what you need to budget for.

What you can expect from us

All of your teaching and assessments are included in your tuition fees, including, lectures/guest lectures and tutorials, seminars, laboratory sessions and specialist teaching facilities. You will also have access to a wide range of support and services.

  • One set of study-related consumables such as a memory stick/ DVD
  • Materials for laboratory and field-based teaching activity
  • Support for placements (UK or abroad) and fieldwork
  • A range of student services – advisors, help desks, counsellors, placement support and careers service
  • The Library – access to a wide range of electronic resources (databases, e-journals and e-books), print and multimedia collections, subject librarians and study spaces
  • IT labs (some open 24/7), wireless network, AV equipment to borrow
  • Peer Assisted Learning (PAL) scheme
  • Disability and additional learning support
  • The BU Language Centre to help you develop/improve foreign or English language skills
  • 24 hours a day, 365 days a year security team.

Costs of living and other expenses you need to consider

  • Accommodation and living costs: view our price guide
  • Text books: remember that our award-winning library is stocked with a large range of text books for all courses, as well as online resources such as industry journals, free of charge
  • General stationery and other supplies such as print and presentation materials: the Students’ Union shops stock a wide range of stationery supplies on both campuses
  • Travel to, from and between BU campuses: our bus service operates in the local areas offering a subsided travel rate; we also have a large number of secure bike storage compounds
  • SportBU membership: check out our student membership packages, sports events, varsity teams, information about our new facilities and more on the SportBU webpages
  • Fieldwork travel, outdoor wear and footwear (where applicable)
  • Telephone and travel costs incurred when undertaking interviews for coursework/securing placements.
  • A fee will be payable towards the cost of an Educational Psychology Assessment if this is required in connection with additional learning support. BU pays for approximately two-thirds of the cost of this assessment for UK students. For more details and current pricing please visit the Students section of the website.

Repeat Units

If you need to repeat one or more units during the course of your studies, you may be required to pay an additional fee of £1,500 per 20 credit unit. 

Financial help available from BU

We offer a range of scholarships and bursaries to students who are beginning their studies at BU. Our website also provides details on living costs, budgeting and paying your tuition fees.

What our graduates think

Lewie Lett

The course enabled me to become more athlete-centred by learning about psychological principles and coaching techniques which will help you succeed as a coach.

Additional information

Fees and funding

Fees and funding

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International students

International students

We have a strong international student community. Find all the practical advice and information you need here.