Skip to main content

BA (Hons) International Business & Management (online)

From September 2017 this course will be replaced by BA (Hons) Global Business Management. To register your interest, please complete this form and we will email with more information once the approval process is complete.

The business world is increasingly internationally-focused, as such this part-time degree, is intended to equip you with a wide range of skills to begin a successful career in the world of international business management, or help you to progress your existing career further.

During your degree you'll discover new skills in the realms of: marketing, management, finance, law, human resources, so that when you graduate you have a wide set of skills applicable to many different areas of business.

This course is delivered entirely online. This means that you can learn wherever you are as long as you have an internet connection. The course is ideal for those who live or work some distance from Bournemouth and international students who are unable or do not want to attend the university in person. It also appeals to Armed Forces personnel stationed overseas or considering their resettlement options. The course has been developed in conjunction with the MOD. It is accredited by ELCAS enabling Armed Forces personnel to off-set the majority of the course fees through the ELC Scheme.

This course is also ideally suited to people returning to education as it does not require traditional academic qualifications for entry.

Find out more about the course, meet the team and learn how to get ready for the course by visiting a dedicated course page.

In order to take advantage of new approaches to learning and teaching, as well as developments in industry to benefit our students we regularly review all of our courses. This course is currently going through this process and we will update this page in December 2016 to give you full information about what we will be offering once the review process has concluded.


Watch the BU Webinar 'BA (Hons) International Business & Management (Online & Top-up)'. Presented by Dr Dawn Birch, Programme Leader, this webinar will give you an excellent insight into this Bachelor's degree.

Key information

Next start date:

January 2017, September 2017




4.5 years part-time, but there are flexible entry and exit points available

Relevant subjects:

All subjects considered, as well as professional experience

Entry requirements:

Typically one A-level or equivalent in capability and experience. However, we do consider every application on an individual basis. If you have a subject-related HNC or equivalent you may be eligible to join Stage 2 of the course. If English is not your first language you'll need IELTS 6.0 (Academic) or above. For more information check out our full entry requirements.

Course details

On this course you will usually be taught by a range of staff with relevant expertise and knowledge appropriate to the content of the unit. This will include senior academic staff and qualified professional practitioners.

Year 1

Core units

  • Marketing: This unit provides you with an understanding of the fundamentals of marketing to enable students to develop marketing approaches for a range of marketing scenarios.
  • Accounting & Quantitative Analysis: This unit aims to provide you with a sound foundation in the fundamentals of accounting, together with a basic understanding of the regulatory framework.
  • Developing Management Competencies: The unit exposes you to challenges that impact professional effectiveness in a range of study and work-related contexts.
  • Economics for Business Studies: You'll be introduced to fundamental economic concepts and their applications, and develop an understanding of the impact of economic policies on business and society in the context of a global economy.
  • Introduction to Organisational Behaviour & Ethics: Discover the complex web of social relationships that organisations operate within, and how these relationships might be managed.
  • Principles of Business Law: This unit will enable you to utilise the main sources of law and to understand and critically evaluate the context of the legal environment in which businesses operate as well as the scope and nature of the legal relationships that exist therein.

Year 2

Core units

  • Understanding Organisations & Human Resource Management: You'll learn how to make sense of organisational life and your own personal experience of behaviour in the workplace, plus you'll be introduced to the human resource management function and its practice.
  • Finance & Business Analysis: You'll develop the skills to appraise the financial statements of a limited company and prepare management information using a variety of techniques.
  • Project Management: The unit explores the theories and practices associated with effective Project Management, as appropriate to a variety of business and technical environments.
  • Operations Management: This unit aims to provide you with a detailed understanding of issues in operations management.

Option units (choose two)

  • Consumer Behaviour & Market Research: You'll gain a critical understanding of the role of consumer behaviour and market research within marketing and the wider organisation.
  • Digital (Interactive) Marketing: You'll apply strategic and tactical aspects of positioning, segmenting and targeting, the marketing mix and communications principles in digital marketing environments.
  • Global Sustainability & Cross-Cultural Change: You'll be equipped with a portfolio of skills, attributes, knowledge and competences, enabling you to conduct yourself professionally, credibly and effectively in an international context.
  • Research in Business & Management: The unit is designed to provide an overview of research methods available covering both qualitative and quantitative approaches.
  • Work-Based Learning: During this unit, you'll get the opportunity to learn through reflecting on your work experience and linking theory to practice.

Please note that option units require minimum numbers in order to run and may only be available on a semester by semester basis. They may also change from year to year.

Year 3

Core units

  • Strategic Management: You'll learn how to make appropriate choices between alternative strategies, and then to implement the chosen strategies with the desired results.
  • International Marketing Management: You'll gain a critical and systematic view of the major perspectives, theoretical approaches, principles and activities in international marketing management.
  • Organisational Leadership: You'll explore leadership theories and consider the nature of leadership, leadership versus management, power, politics and conflict, and various traditional and contemporary models and perspectives of leadership.
  • International Management: The unit is designed to enhance your cross-cultural awareness and competence, as well as your interpersonal, communicative and collaborative-working skills.

Option units (choose two or the Project unit)

  • Operations Strategy: This unit allows you to explore issues of operations management within a strategic context and aims to develop your understanding of how operations strategies can be devised and implemented.
  • Advanced Project Management: Learn how to identify both the potential weaknesses and strengths in the existing PM methods and knowledge, and be able to propose new success factors and competences which will improve the chance of future project success.
  • Project: This unit provides you with the opportunity to conduct a business-related project, which will be of demonstrable benefit to an organisation (or society), in terms of its ability to perform effectively in the contemporary business environment.
  • People Management & Development: This unit aims to provide a critical understanding of the main issues and themes in people resourcing and development.
  • Entrepreneurship & Business Ventures: You'll discover how to become an effective entrepreneur by looking at business and personal skills needed to start a business and critical factors in the survival of start-ups and reasons for failure.
  • Managing Innovation: You'll get the opportunity to develop skills in managing different context of innovation in the organisational environment.
  • Principles of Consultancy: Those studying the unit will acquire a set of competencies related to knowledge transfer, managing client relationships and operating within specific regulatory and ethical frameworks and consulting cycles.
  • Strategic Human Resource Management: The purpose of the unit is to provide knowledge and understanding of the strategic role of human resource management in organisations and provide a platform for critical evaluation of that role.
  • Strategic Marketing Management: You'll develop skills in strategically managing the key elements of marketing, together with the ability to think critically about real world marketing scenarios and use market and other information to make informed decisions.

Please note that option units require minimum numbers in order to run and may only be available on a semester by semester basis. They may also change from year to year.

Contact hours

We advise that the expected workload per unit of study is 200 hours, that is 13 hours per week over 15 weeks. 68% of the course is assessed by coursework.

Programme specification

Programme specifications provide definitive records of the University's taught degrees in line with Quality Assurance Agency requirements. Every taught course leading to a BU Award has a programme specification which describes its aims, structure, content and learning outcomes, plus the teaching, learning and assessment methods used.

Download the programme specification for BA (Hons) International Business & Management.

Whilst every effort is made to ensure the accuracy of the programme specification, the information is liable to change to take advantage of exciting new approaches to teaching and learning as well as developments in industry. If you have been unable to locate the programme specification for the course you are interested in, it will be available as soon as the latest version is ready. Alternatively please contact us for assistance.

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

Selection criteria

Background and experience

We want dedicated, enthusiastic, forward-thinking students who are going to make a real difference to the course they are studying. Our students learn from each other, as well as their academic staff, so it is really important to us that you can show us how much you care about the course you are interested in. Tell us about your personal achievements or any relevant work experience you have done, and show us how they make you the ideal candidate for a place on the course.

For this course we are looking for applicants who:

  • Are keen to develop an appreciation of business and management theories and practice
  • Have an interest in how theory can work in practice
  • Show motivation to successfully complete the course
  • Have an awareness of the international business environment
  • Are prepared to positively develop themselves both personally and professionally.

This course offers those with limited previous qualifications the opportunity to gain an Honours degree. We encourage applications from those who have relevant work experience and would like to enhance their career prospects. It may also be relevant for international students who would like to proceed to a Master's course.

We are looking for dedicated students with excellent organisation skills and the ability to manage their time and learning effectively. Applications are considered on individual merit, previous and current work experience (paid employment or voluntary) is also considered alongside academic qualifications. You will need confidence and commitment to study in an entirely online environment this includes interacting with academic staff and students using discussion boards, completing online tests and submitting assignments.

Full entry requirements

The course is made up of three stages; Certificate (C), Intermediate (I) and Honours (H). Depending on your qualifications and experience, you may join us at different stages of the course.

If you have any questions about the course and would like to speak to someone in person, please contact askBU who will be happy to organise an informal chat with a member of academic staff for you.

Stage 1 (Level 4): 1 X A-level or equivalent in capability and experience.

Stage 2 (Level 5): subject-related HNC or equivalent.

Stage 3 (Level 6 to 'top-up' to a full Honours degree): FdA or subject-related HND/HNC or equivalent. See the separate Top-up course profile for more details on this option.

Overseas equivalent qualifications are also considered, please see the International students tab for further details.

All applications are considered individually and an appropriate entry point will be confirmed shortly after submission of a full application and accompanying papers.

GCSEs: This course requires a minimum of 5 GCSEs grades A* to C, including Maths and English or or equivalent qualifications.

Numeracy and literacy: We need to be sure that you can express yourself in written English and have basic numeracy skills. We look at Level 2 of the National Qualifications Framework, which includes, but is not limited to, GCSEs, GCSEs,and Functional Skills Level 2. If you do not have formal qualifications to this level or have alternatives, we may still be able to consider your application – please contact the askBU Enquiry Service to find out more.

Other qualifications

We have outlined below other qualifications that we consider for this course. If you are studying a qualification that is not listed, please contact our askBU Enquiry Service, it may be that we can still consider it.

Cambridge Pre-U Diploma: We welcome applicants studying the Cambridge Pre-U Diploma or a combination of Pre-U subjects and A-levels.

Scottish Qualifications: Scottish Advanced Highers, Scottish Highers and other Scottish qualifications are all welcomed and are considered on an individual basis.

Welsh Baccalaureate: The Welsh Baccalaureate Advanced Diploma is welcomed alongside A-levels or equivalent, to meet the overall course tariff.

Extended Project Qualification: The grade achieved for the Extended Project may be taken into account when considering whether or not to accept a candidate who has marginally failed to meet the conditions of their offer.

Deferred entry: We are happy to consider applicants for deferred entry.

English Language

If English is not your first language, you will need to provide evidence that you can understand English to a satisfactory level. English language requirements for this course are normally:

  • IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

View further information about our English language requirements.


This course will give you the chance to develop and hone your business management skills, while helping you understand the subject in the international context of today's corporate environment.

Our International Business and Management graduates perform well once they enter the world of work, thanks to the focus on practical skills as well as business theory. 100% of our students are in work or further study, earning an average salary of £26,000 a year within six months of finishing their course. They work for a wide range of national and international organisations, including BA Systems, British Army, JP Morgan Chase Bank, IMI Webber, Kuehne + Nagel, Nationwide Building Society and Travelex, among others.

You'll be ready to take on a variety of roles when you graduate, and will have the skills you need to progress your career. Our alumni are in jobs such as:

  • Account manager
  • Director
  • Duty manager
  • Performance analyst
  • Trainee accountant.

Industries worked in

  • Business
  • Corporate
  • Finance
  • Retail
  • Recruitment.

Further study

Once you have completed an undergraduate Honours degree, you can further develop your education by studying for a postgraduate degree. Please visit our postgraduate section for further details about our range of Master's degrees.

All statistics shown are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.

Our lecturers

Our staff are actively engaged in research and professional practice in the business sector which is integrated into the teaching of this course. Find out more about some of the staff and their research activities who will be teaching on this course below.

Dr Stefanos Marangos

Programme Leader for BA (Hons) International Business & Management

Dr Stefanos Marangos is a Lecturer in Strategy. Prior to joining Bournemouth University, Stefanos worked as a Lecturer in Strategy and Innovation at Business School at the University of Southampton. Stefanos has a PhD in Open Innovation and an MSc in Management Sciences and Finance from the University of Southamtpon and BSc in Financial Application from TEI Kozanis in Greece. Current research includes open innovation and innovation management, strategic business models, self-managed learning, inquiry based learning.

No hidden extras

What you can expect from us

All of your teaching and assessments are included in your tuition fees. You will also have access to a range of support and services:

  • A range of student services – advisors, help desks, counsellors, and careers service;
  • The Library – access to a wide range of electronic resources (databases, e-journals and e-books), print and multimedia collections and a subject librarian.
  • Disability and additional learning support

Other expenses you need to consider

  • Text books: remember that our award-winning library is stocked with a large range of text books for all courses, as well as online resources such as industry journals, free of charge
  • A fee will be payable towards the cost of an Educational Psychology Assessment if this is required in connection with additional learning support

Repeat Units

If you need to repeat one or more units during the course of your studies, you may be required to pay an additional fee of £375 per 20 credit unit.  

Financial help available from BU

We offer a range of scholarships and bursaries to students who are beginning their studies at BU. Our website also provides details on living costs, budgeting and paying your tuition fees.

What our students say

Allison Hoskin

I highly recommend this course to anyone who wishes to formalise their knowledge and would like to learn more about the world of business.

Hear from our staff

Karen Thompson

This course draws on practical experience to bring subjects to life and applies this to improve understanding and introduce new perspectives into the workplace.

What our students say

Mark Lavender

I was drawn to this course because of the module choices available in year two onwards and the flexibility of part time, online learning.
Fees and funding

Fees and funding

Find out about fees and funding, including scholarships and bursaries.

Open Days

Open Days

Discover what makes our Open Days so enjoyable and useful – and register to attend one of our events.

Omolola Fagbule

International students

We have a strong international student community. Find all the practical advice and information you need here.